Job Description
Join Nexus Digital's dynamic marketing team as a Marketing Specialist and drive brand growth through innovative digital campaigns. We're seeking a creative strategist to elevate our market presence in the fast-paced tech sector. You'll collaborate with cross-functional teams to execute data-driven marketing initiatives while shaping our brand narrative. Enjoy competitive compensation, flexible work arrangements, and opportunities for professional growth in Austin's thriving tech ecosystem.
Responsibility
- Develop and execute multi-channel marketing campaigns across digital platforms
- Analyze market trends and consumer insights to optimize campaign performance
- Manage social media channels and content calendars for maximum engagement
- Coordinate SEO/SEM strategies to increase organic and paid visibility
- Produce compelling marketing collateral including email, video, and web content
- Track KPIs and generate performance reports for leadership review
- Collaborate with sales team to align marketing initiatives with revenue goals
Qualification
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of digital marketing experience with proven campaign success
- Proficiency in marketing analytics tools (Google Analytics, SEMrush)
- Expertise in CRM platforms (Salesforce, HubSpot)
- Strong portfolio demonstrating creative campaign execution
- Excellent written communication and storytelling abilities
- Experience managing marketing budgets and vendor relationships
- Google Ads and Facebook Blueprint certifications preferred