Job Description
Join Nexus Digital Solutions as a Marketing Specialist and become the architect of our brand's digital footprint. We're seeking a creative strategist to amplify our market presence through innovative campaigns and data-driven initiatives. You'll collaborate with cross-functional teams to transform complex business goals into compelling narratives that resonate with our global audience.
This role offers the opportunity to shape our marketing ecosystem in Austin's dynamic tech scene, with competitive compensation and growth opportunities in a rapidly scaling organization.
Responsibility
- Develop and execute integrated digital marketing campaigns across SEO/SEM, email, and social channels
- Analyze market trends and consumer behavior to inform strategic content creation
- Manage PPC budgets and optimize conversion funnels using Google Analytics and marketing automation tools
- Coordinate with design teams to produce high-impact visual assets and brand materials
- Generate monthly performance reports and present actionable insights to stakeholders
- Lead A/B testing initiatives to refine campaign targeting and messaging
Qualification
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of hands-on experience in digital marketing with proven ROI metrics
- Advanced proficiency in Google Analytics, SEMrush, and HubSpot/Mailchimp
- Portfolio demonstrating successful campaign execution across B2B/B2C verticals
- Strong analytical skills with ability to translate data into strategic recommendations
- Expertise in SEO best practices, content marketing, and social media advertising
- Certifications (Google Ads, HubSpot) highly valued