Job Description
Join our dynamic marketing team at Inovasi Digital Indonesia! We're seeking a creative Marketing Specialist to drive brand awareness and customer engagement across digital platforms. This role offers the opportunity to shape our marketing strategy in Indonesia's fast-growing digital landscape.
As a key member of our team, you'll develop data-driven campaigns that resonate with our target audience and deliver measurable results. We value innovation, analytical thinking, and a passion for digital marketing trends.
Responsibility
- Develop and execute comprehensive digital marketing campaigns across social media, email, and SEO channels
- Conduct market research to identify trends and consumer insights
- Manage content creation including blog posts, videos, and social media assets
- Analyze campaign performance using Google Analytics and reporting tools
- Collaborate with sales team to align marketing strategies with business goals
- Optimize conversion funnels and improve ROI through A/B testing
Qualification
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of digital marketing experience with proven campaign results
- Expertise in SEO/SEM, social media marketing, and email automation
- Proficiency in Google Analytics, Facebook Ads Manager, and HubSpot
- Strong analytical skills with data-driven decision-making ability
- Excellent written and verbal communication skills in Bahasa Indonesia
- Creative mindset with ability to develop engaging content